Marketing Strategist

A company is looking for a Marketing Strategist to architect their North American marketing approach.Key ResponsibilitiesDevelop campaign strategies that generate pipeline and revenueMake recommendations for investment allocation and manage marketing budgetsConduct customer and market analysis to refine targeting and messagingRequired Qualifications7+ years of experience in marketing strategy, segmentation, or analytics in financial services, fintech, or paymentsProven ability to create data-driven marketing strategies that generate revenueStrong experience with CRM, marketing analytics, and segmentation toolsAbility to collaborate cross-functionally with marketing, sales, and product teamsAnalytical mindset with experience in data tools and market research