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Associate Director / Director, Market Research and Analytics

Associate Director / Director, Market Research and Analytics

EPM ScientificPhiladelphia, PA, United States
2 days ago
Job type
  • Full-time
Job description

Key Responsibilities :

  • Primary Market Research : Design, execute, and analyze qualitative and quantitative research studies to inform strategic decision-making.
  • Secondary Analytics : Leverage existing data sources (claims data, prescription trends, competitive intelligence, etc.) to generate insights that drive business growth.
  • Managed Markets or Consumer Insights :
  • Develop insights into payer strategies, formulary access, and reimbursement trends.
  • Analyze consumer behavior and non-personal promotion effectiveness.
  • Cross-Functional Collaboration : Work closely with commercial, brand, and market access teams to translate insights into actionable recommendations.
  • Vendor & Budget Management : Select and manage external research partners while ensuring cost-effective execution of research projects.
  • Reporting & Communication : Synthesize and present findings to leadership and key stakeholders to inform strategic planning.

Qualifications :

  • 8+ years in market research, analytics, or a related field within the pharmaceutical industry
  • Bachelor's degree required; advanced degree welcomed
  • Expertise :
  • Strong background in managed markets or consumer insights with non-personal promotion is required.
  • Proven experience with both primary and secondary research methodologies.
  • Understanding of US healthcare dynamics, including payer, provider, and patient perspectives.
  • Technical Skills : Proficiency in data analytics tools, survey platforms, and market research methodologies.
  • Your resume will not be considered if you don't have the qualifications above.