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Marketing Manager, SEO

Marketing Manager, SEO

Kikoff IncSan Francisco, CA, US
1 day ago
Job type
  • Full-time
Job description

Kikoff is a high growth consumer fintech startup offering credit-building solutions that are affordable, accessible, and educational. Our core product, the Kikoff Credit Account, has helped over 1 million customers build better credit. Kikoff has been featured by Nerdwallet, Forbes, Buzzfeed, Business Insider, CNBC, and others; and our app has a 4.9 rating amongst thousands of reviews. But Kikoff is more than just a credit builder : we are a long-term financial partner for our customers, and we have an exciting product roadmap of solutions to help our customers reach their financial goals.

We're looking for a Marketing Manager, SEO to accelerate our user acquisition efforts by identifying, prioritizing, and executing initiatives that deliver incremental traffic and revenue to Kikoff. We're looking for a data-driven problem solver with a growth mindset, willing to stretch their comfort levels, evolve best practices within SEO and content marketing, and move quickly with attention to detail to do big things. We have an ambitious mission to educate folks about the importance of their credit scores and encourage them to unlock their financial access.

Why Kikoff :

This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products. We are backed by some of Silicon Valley's top VCs, including GGV capital, Lightspeed Ventures, Female Founders Fund, and others. We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships. Yes, you can build an exciting business AND have real-life real-customer impact.

This is a full-time position with benefits and equity in a fast-moving and fast-growing environment that will help you grow your abilities and career as you help build a better ecosystem of credit for our customers.

As our Marketing Manager, SEO, you'll play a pivotal role in driving organic traffic and new users to our website. You'll be responsible for developing, implementing, and managing SEO strategies that align with our overall marketing goals.

What you'll do :

  • Spearhead the development, implementation, and management of on-page, off-page, and technical SEO strategies to improve organic search rankings, traffic, and conversion rates.
  • Set and execute on a strategic needle-moving SEO roadmap, helping develop a scalable content program against keyword targets, traffic, and acquisition goals - proving out the value of the activities you're delivering and build the case for future investment in SEO
  • Collaborate with cross-functional teams including content marketing, analytics, engineering, paid search marketing, landing page optimization, and agency partners
  • Conduct thorough SEO audits, competitor analysis, and keyword research via SEO tools and platforms.
  • Monitor, analyze, and report on SEO metrics, leveraging insights to optimize strategies.
  • Stay abreast of industry trends and algorithm changes, translating these into actionable strategies.

Who you are :

  • 3-5+ years of experience working in SEO with a proven track record, preferably within a B2C environment.
  • Mastery of SEO tools like SEMRush, Ahrefs, Google Analytics, and Google Search Console.
  • Deep understanding of SEO principles, best practices, and Google algorithm changes.
  • Exceptional analytical skills with the ability to translate complex data into actionable strategies.
  • Understanding of site management, web development principles, and SEO A / B testing
  • Strong writing and editing skills and a passion for story-telling
  • Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail.
  • Strategic thinker able to breakdown and organize problems, assess opportunity areas, and develop big ideas and priorities to move the business forward.
  • Excellent written and verbal communication skills, comfortable presenting to senior leadership, strong relationship builder with a collaborative, inclusive working style
  • Experience in a fintech business, or a D2C industry, video SEO and SQL proficiency is a bonus.

    • Why Kikoff :

    This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products. We are backed by some of Silicon Valley's top VCs, including GGV capital, Lightspeed Ventures, Female Founders Fund, and others. We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships. Yes, you can build an exciting business AND have real-life real-customer impact.

    Competitive pay based on experience

    Medical, dental, and vision coverage - Kikoff covers the full cost of health insurance for the employee!

    Stock Options

    Generous unlimited vacation policy to help you recharge

    Regular team building events to help you get to know the Kikoff team and soo much more! Our last virtual cooking event had everyone's mouth on fire, but cooled down by home-mixed cocktails.

    Equal Employment Opportunity Statement

    Kikoff Inc. is an equal opportunity employer. We are committed to complying with all federal, state, and local laws providing equal employment opportunities and considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

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    If you need reasonable accommodation for a job opening please connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation. Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process.