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Marketing Associate

Marketing Associate

BizzyCarSt Louis, MO, United States
1 day ago
Job type
  • Full-time
Job description

About BizzyCar

BizzyCar is an innovative software platform that enhances automotive dealership service operations by streamlining service appointments, recall management, mobile service, customer engagement, and retention. Our mission is to empower dealerships to maximize operational efficiency, boost revenue, and enhance customer satisfaction.

About the role

We are seeking a dynamic and detail-oriented Marketing Associate to join the BizzyCar team. In this role, you'll support the planning and execution of marketing initiatives, campaigns, and events. You'll work closely with Marketing leadership, Sales, and Customer Success teams to increase brand awareness, generate qualified leads, and engage current and prospective customers. If you're passionate about digital marketing and growth-driven campaigns, this role is an exciting opportunity to make a significant impact in a fast-paced and growing company.

Requirements

  • Campaign Management & Execution

Assist in the development, execution, and optimization of multi-channel marketing campaigns to drive lead generation and brand awareness.

  • Coordinate and schedule social media posts, email campaigns, and other digital marketing activities.
  • Work with designers and content creators to produce engaging, relevant, and on-brand content
  • Content Development & Management

    • Assist with the capture of testimonials, case studies, and customer reviews. This will require domestic travel to dealer partners, especially in the early months of the engagement. Travel likely 2-3 days per week for the first 2-3 months.

  • Collaborate on blog posts, website content, social media, and promotional materials that resonate with our target audience, including Fixed Ops Directors, Service Managers, and General Managers at dealerships.
  • Help develop and potentially host a regular podcast that delivers value to current customers and prospects.
  • Ensure all content aligns with BizzyCar's messaging, tone, and brand standards.
  • Create and maintain marketing collateral, case studies, and presentations for use across BizzyCar's marketing and sales efforts.
  • Lead Generation & Nurture Programs

    • Assist in developing and managing nurture campaigns for prospects, current clients, and lost customers to re-engage and guide them through the sales funnel.

  • Utilize tools like HubSpot to track, analyze, and optimize lead engagement.
  • Event & Trade Show Support

    • Support BizzyCar's event and trade show planning, logistics, and follow-up activities to maximize brand visibility and lead generation. Will require occasional travel to events as a representative of BizzyCar.

  • Assist with coordinating event materials, presentations, and follow-up communication.
  • Analytics & Reporting

    • Track, measure, and report on the performance of marketing campaigns, initiatives, and events using tools such as Google Analytics, HubSpot, and social media analytics.

  • Conduct market and competitor research to help refine BizzyCar's positioning and identify new opportunities.
  • Collaboration & Project Management

    • Coordinate with internal teams, including Sales, Customer Success, and Product, to align marketing activities with BizzyCar's strategic goals.

  • Manage timelines, deliverables, and approvals to ensure all marketing activities are executed on schedule and meet quality standards.

    • Qualifications

  • Education & Experience : Bachelor's degree in Marketing, Business, Communications, or a related field; 2+ years of experience in a marketing role, preferably in SaaS business.
  • Skills : Proficiency in digital marketing tools (HubSpot, Google Analytics, Google Ads, LinkedIn Ads, Facebook Ads) and Microsoft Office; familiarity with Adobe Creative Suite (Photoshop, Illustrator) is a plus.
  • Communication : Strong written and verbal communication skills, with the ability to craft compelling messaging for various channels.
  • Organization : Excellent project management skills, detail-oriented, and capable of handling multiple tasks and projects simultaneously.
  • Attitude : Self-starter, team player, and adaptable to a fast-paced environment.
  • Willingness to travel and engage directly with prospects and current customers for video testimonials and events.

    • Benefits

    We value our employees' time and efforts. Our commitment to your success is enhanced by our competitive compensation and benefits package including paid time off, medical, dental, 401k, vision and equity benefits and future growth opportunities within the company. Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture. To learn more about our company please visit : www.BizzyCar.com.

    What We Offer :

  • Competitive salary and benefits package
  • Opportunities for growth and professional development
  • Collaborative, innovative work environment with a passionate team
  • The chance to make an impact in a high-growth, cutting-edge company at the forefront of automotive technology

    • BizzyCar, Inc. does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in provision of employment opportunities and benefits.

    At this time, the company does not provide sponsorship for U.S. visas or immigration benefits. To that end, the company does not provide financial, legal or administrative support for employment-based U.S. immigration benefits. In compliance with the Immigration Reform and Control Act of 1986, and as a condition of employment, all employees must complete the Form I-9 and present unexpired documents showing that the employee is legally authorized to work for any employer in the United States.