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Marketing Content Specialist

Marketing Content Specialist

MediabistroSt Petersburg, FL, United States
10 days ago
Job type
  • Full-time
Job description

Marketing Content Specialist

Are you a passionate marketing professional looking to make an impact through compelling storytelling and innovative campaign strategies? Power Design is searching for a creative and driven individual to join our team of brand champions. In this role, you'll have the unique opportunity to shape the narrative of one of Tampa Bay's largest private companies by diving into a variety of exciting projects and initiatives that showcase our dynamic culture, industry leadership, and community impact.

From celebrating partnerships with major sports teams like the Tampa Bay Buccaneers and highlighting groundbreaking advancements in building technologies to traveling to job sites across the country to share stories on the people who power our success, this role lets you bring big ideas to life. You'll help lead content strategy and planning for blogs, videos, marketing campaigns, customer communications, website updates, and social media - all while amplifying our brand's reputation and reach.

Located at our headquarters in St. Petersburg, Florida, you will experience a new-age company culture that was named a 2024 Top USA Workplace and received nine cultural excellence awards mixed with 35+ years of strong industry reputation and a fast-paced environment that inspires.

If you're a strong writer, a creative thinker, and thrive in a collaborative environment with experience in account services and relationship building, then this is your chance to join a team that is part of a powerhouse brand and an industry-leading company. Don't miss out on the links above to get a peek into the type of work our Marketing Content Specialist will be involved in!

Position Details / Responsibilities

  • Shape the Narrative : Assist in content strategy and planning, and create compelling content for blogs, marketing materials, customer communications, website, and social media that elevate Power Design's brand reputation and inspire engagement
  • Champion Industry Leadership : Collaborate on the development and execution of impactful campaigns that position Power Design and our executive team as industry experts and trusted voices, leveraging creative storytelling and expert insights
  • Craft Relationship-Driven Outreach : Work in partnership with other departments and teams to create dynamic content for customer and vendor communications, supporting initiatives that strengthen relationships and highlight Power Design's unique value
  • Amplify Social Media Impact : Team up with the Social Media Specialist on social strategy development and execution, as well as social media advocacy campaigns, to ensure alignment around our company's voice and goals
  • Elevate Community Connections : Collaborate on corporate and community initiatives that highlight Power Design's impact, fostering deeper connections between the brand, our people, and the communities we serve

Here's What We're Looking For

  • Bachelor's degree in public relations, marketing, communications, or another related field is required
  • At least 3 years prior experience in a writing, public relations, content development, and / or communications role is required
  • Superior written and verbal communication skills, including proficiency in AP Style.
  • Writing requirements are required. Campaign and writing samples will be requested.
  • Experience with platforms like HubSpot, Mailchimp, Sprout Social, Cision, Microsoft Office, Canva, etc., preferred
  • Ability to conduct long-range strategic planning for organizational effectiveness and proven success in executing strategic plans
  • Possess a keen sense of urgency, responsiveness, and professionalism in all tasks, assignments, and communication (written, verbal, and non-verbal)
  • Ability to work effectively in a fast-paced environment while managing multiple projects with changing priorities, including shifting tasks and quickly reprioritizing
  • Skilled at collecting, analyzing, and interpreting information to problem-solve and make high-level decisions
  • Demonstrate and uphold all of Power Design's core values, which include integrity, accountability, teamwork, innovation, and growth

    • LI-EH1

    At Power Design, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law. Power Design believes that diversity and inclusion among our teammates is paramount to our success as a national company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool nationwide