Rocket Alumni Solutions Inc. is hiring : Paid Advertising Specialist arrow_right_

Rocket Alumni Solutions provides web-based touchscreen software for community recognition.Goal : Impact student outcomes at scale.Clients : 600+ high schools and colleges.Who : A highly motivated team of doers looking to make a large impact.Ideal candidates are looking to make an immediate impact, rapidly learn, and grow with the business.We are seeking top-performing individuals who can demonstrate they have been the top performer in their previous roles through provided metrics or portfolios.Paid Advertising Specialist Location : TBDDepartment : MarketingType : Full-timeSalary : $70K+Job Description Posted on : January 24, 2025About Rocket Alumni Solutions At Rocket Alumni Solutions, we build interactive recognition platforms that drive engagement for schools, clubs, nonprofits, and beyond. Our ARR has soared to $2.4M and we’re aiming for $5M by 2025. We are looking for a performance-focused Paid Advertising Specialist to help us expand our inbound pipeline through strategic, data-driven campaigns.Role Overview As the Paid Advertising Specialist, you will manage and optimize multi-channel ad campaigns (Google, Meta, LinkedIn, Pinterest, etc.) to generate qualified leads. You will collaborate with Marketing and Sales to develop high-impact funnels and rigorously analyze campaign performance to maximize ROI.Key Responsibilities : Strategize, launch, and optimize paid campaigns to drive demo bookingsConduct A / B testing for creative, audience targeting, and landing pagesTrack and report on key KPIs (CAC, CPL, CTR, conversion rates)Identify new advertising channels and growth opportunitiesPartner with Marketing for cohesive messaging and campaign consistencyRequirements 3+ years hands-on experience in PPC / paid digital marketing (Google, Facebook, LinkedIn, etc.)Solid understanding of analytics tools (Google Analytics, HubSpot, etc.)Demonstrable success scaling campaigns on tight budgetsAbility to interpret data to continually improve performanceStrong collaboration and communication skills in a fast-paced environmentTo Apply Please email [email protected] and [email protected] with : Your portfolio or examples of past campaigns (including KPIs)Past achievements in lowering CAC or boosting ROIAny relevant startup or fast-growth environment experienceWe look forward to hearing how you can help us supercharge our paid advertising efforts!#J-18808-Ljbffr