A company is looking for a Digital Marketing Manager (Maternity Cover).Key Responsibilities : Ideate on and execute Marketo campaigns & email sendsManage, maintain, and optimize Marketo processes to establish best practicesAudit, improve, and optimize digital channels including paid search and paid socialRequired Qualifications : Experience with marketing automation tools, specifically MarketoProficiency in data management and database health improvementKnowledge of digital marketing channels and analyticsExperience with account-based marketing (ABM) strategiesFamiliarity with integrating third-party tools with marketing systems