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Strategic Brand Marketing Manager

Strategic Brand Marketing Manager

MediabistroKansas City, KS, United States
1 day ago
Job type
  • Full-time
Job description

Do you want to be the part of a movement to democratize AI-Marketing ?Do you thrive on taking ownership, executing big ideas, and making a tangible impact?Are you ready to redefine a 20+ year-old brand celebrated for e-commerce excellence and exceptional results, leading its evolution to compete as an AI-marketing and technology powerhouse?

At NetElixir, we’re redefining the future of digital marketing by helping e-commerce brands grow profitably in a privacy-conscious, AI-driven world. As our Strategic Brand Marketing Manager, you’ll be at the forefront of shaping and protecting our brand identity, driving innovative marketing strategies, and ensuring a consistent and impactful presence across all touchpoints.

About NetElixirNetElixir is headquartered in Princeton, NJ and has global offices in Hyderabad (India) and London. We partner with global e-commerce brands in North America and Europe to help them predictably find, engage, and win new, high-value customers online and drive explosive revenue growth.Since 2016, through our non-profit organization, Udaan ( https : / / udaan-trust.org / ), we have been helping underprivileged girls in Telangana (India) pursue dreams of a better life by sponsoring their high school and college education and helping them secure jobs in leading organizations.

This is a

critical new role

with the opportunity to make a meaningful impact on our business and your career growth.

What You’ll Do

  • Brand Custodianship : Serve as the key steward of our brand identity, ensuring consistent messaging, design, and tone across all channels and assets, including the website, social media, and marketing materials.
  • AI-Driven Innovation : Leverage AI tools to create personalized and impactful content, optimize campaigns, and drive customer engagement.
  • Data-Driven Storytelling : Use analytics and customer insights to craft marketing strategies that resonate deeply with our audience.
  • Cross-Channel Leadership : Oversee and optimize the performance of all brand-owned assets (website, social media, etc.), ensuring they reflect our values and amplify our message.
  • Collaborative Strategy : Partner with sales, product, and customer success teams to align marketing strategies with business goals.
  • Continuous Optimization : Analyze campaign and channel performance, iterate strategies, and ensure high-impact results.

Preferred Qualifications

  • Experience : Minimum of 5 years in B2B product, brand, or content marketing (preferably in advertising agency or consulting).
  • Track Record : Proven success in managing brand identity and executing go-to-market strategies.
  • Digital Expertise : Familiarity with managing and optimizing digital assets, including websites, social media, and content platforms.
  • AI Familiarity : Experience with AI-driven tools to enhance marketing strategy and execution.
  • Analytical Skills : Proficiency in data interpretation and application for decision-making.
  • Education : MBA with a focus on Marketing is a plus.

    • What Sets You Apart

  • Brand Champion : You’re passionate about creating and maintaining a cohesive, impactful brand identity.
  • Connecting Strategy to Execution and Outcomes : You combine creative thinking with tactical expertise to drive meaningful outcomes.
  • High Ownership Mindset : You take pride in managing assets like the website and social media properties with precision and purpose.
  • Innovative Problem Solver : You use new tools and trends to keep the brand fresh and relevant.
  • Positive Energy : You bring enthusiasm, adaptability, and collaboration to every project.

    • Why You’ll Love Us

  • Purpose-Driven Work : Join a team committed to delivering AI-first innovation and meaningful impact for e-commerce brands.
  • Space to engage in brand building : Shape and protect a brand that’s transforming the digital marketing landscape.
  • Collaborative Culture : Be part of a diverse, inclusive team where your voice matters.
  • Growth-Focused Environment : We invest in your learning and career development with tailored growth initiatives.
  • Dynamic Workplace : Experience a mix of innovation, teamwork, and a little bit of fun to keep things exciting.

    • Ready to own the brand? Join us at NetElixir and help shape a future where digital marketing and innovation go hand in hand.