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Sales Manager

Sales Manager

Ascent HospitalityBirmingham, AL
30+ days ago
Job description

ESSENTIAL FUNCTIONS

  • Conduct a successful, aggressive solicitation process involving outside sales calls, inside appointments, telephone calls, individual letter and direct mail per company guideline
  • Cultivating lead sources of sales, through direct sales calls, weekly visits to designated calendar targets within your territory and follow-up calls, some of which will be cold calls
  • Ensure focus is on proactive selling and reactive selling with individual and group goals.
  • Send proposals on all leads which fit the profile of the property and actively follow through to convert from proposal to definite status.
  • Ensure the development of a strategic account plan for the demand generators in the market.
  • Provide customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
  • Develop strong partnerships with local organizations to further increase brand / product awareness.  Develop strong community and public relations by ensuring property participation in local, regional and national tradeshows and client events.
  • Review the STAR report, competitive shopping reports and uses other resources to maintain an awareness of the hotel's market position.
  • Research competitor's sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
  • Attend sales strategy meetings to provide input on weekly and overall sales strategy.
  • Suggest innovative marketing ideas and proactively develop deployment strategies to continue to grow market share.
  • Serve as the sales contact for the General Manager, Regional Sales leaders and current and future guests.
  • Serve as hotel authority on sales processes and sales contracts. Participate in sales calls with members of the Sales and Marketing team to acquire new business and / or close on business.
  • Identify public relations opportunities and coordinate activities to augment the overall marketing communication strategy.
  • Support the General Manager by coordinating crisis communications.
  • Execute and supports Customer Service Standards and hotel's Brand Standards.
  • Execute and support the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
  • Execute exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program / event.
  • Perform other duties, as assigned, to meet business needs.

SPECIFIC JOB KNOWLEDGE, SKILLS AND ABILITIES :

  • Must have the ability to provide professional and courteous guest service.
  • Must have good time management skills and the ability to work with minimal supervision.
  • Must have good organizational skills, the ability to multitask and strong attention to detail.
  • Must have the ability to understand and follow verbal / written instructions and communicate both verbally and in writing. Must have demonstrated business communication skills.
  • Must have the ability to maintain a positive and professional attitude when interacting with clients.
  • Must have excellent interpersonal skills
  • Highly responsible, reliable, and ethical
  • Proficiency in Microsoft Office applications
  • One to two years of experience in the hotel industry, business management or similar discipline required.
  • Previous hotel sales experience preferred, but not required.
  • A valid Driver’s License and reliable transportation are required to meet with clients.

    • PHYSICAL DEMANDS :

  • While performing the duties of this job, the employee will be required to sit for long periods of time; using hands and fingers repetitively; view computer screens for long periods of time; use office equipment, including a telephone; reach with hands and arms; and stoop, kneel or crouch and frequently required to walk, climb stairs, talk and hear.
  • May be required to regularly lift and / or move up to 10 pounds, frequently lift and / or move up to 25 pounds, and occasionally lift and / or move up to 50 pounds. Must be capable of effectively using close vision, distance vision, and color vision.
  • Able to operate in mentally and physically stressful situations

    • QUALIFICA TION STANDARDS :

  • High school education is required. College education is preferred.
  • Must have prior experience in Sales Manager or Supervisor role.
  • Must be able to effectively lead and motivate a team.